{"id":2022,"date":"2022-12-30T22:05:39","date_gmt":"2022-12-30T19:05:39","guid":{"rendered":"https:\/\/iaureklam.wordpress.com\/?p=2022"},"modified":"2022-12-30T22:05:39","modified_gmt":"2022-12-30T19:05:39","slug":"markalarin-yeni-yil-reklamlarina-birlikte-goz-atalim","status":"publish","type":"post","link":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/2022\/12\/30\/markalarin-yeni-yil-reklamlarina-birlikte-goz-atalim\/","title":{"rendered":"Markalar\u0131n Yeni Y\u0131l Reklamlar\u0131na Birlikte G\u00f6z Atal\u0131m"},"content":{"rendered":"<p class=\"has-black-color has-text-color wp-block-paragraph\">  <em> Her y\u0131l birbirinden farkl\u0131, birbirinden renkli, \u00e7izgilerin d\u0131\u015f\u0131na \u00f6zg\u00fcrce \u00e7\u0131k\u0131labilen reklamlar\u0131 g\u00f6rd\u00fc\u011f\u00fcm\u00fcz &#8220;<strong>Yeni Y\u0131l<\/strong>&#8221; geldi \u00e7att\u0131! Hem \u00fclkemizde hem globalde yay\u0131nlanan 10 farkl\u0131 reklam filmini sizler i\u00e7in inceledik. So\u011fuk k\u0131\u015f g\u00fcnlerinde i\u00e7inizi \u0131s\u0131tacak i\u00e7eceklerinizi haz\u0131rlad\u0131ysan\u0131z reklam filmlerimize ge\u00e7elim! Keyifli okumalar ve iyi y\u0131llar dileriz..<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   \u0130lk reklam filmimiz G\u00fclse Birsel\u2019in yer ald\u0131\u011f\u0131 &#8220;<em><strong>Axess-600 TL\u2019ye Varan Chip-para F\u0131rsat\u0131yla Yeni Y\u0131lda da \u0130yi Ya\u015fa!<\/strong><\/em>&#8221; <strong>TBWA\/\u0130stanbul<\/strong> reklam ajans\u0131 taraf\u0131ndan haz\u0131rlan\u0131rken y\u00f6netmen koltu\u011funda ise <strong>Tolga Kara\u00e7elik<\/strong>&#8216;i g\u00f6r\u00fcyoruz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">  G\u00fclse Birsel, markayla \u00f6zde\u015fle\u015fen sar\u0131 ve siyah renklerdeki k\u0131yafetleriyle ekranda yerini al\u0131yor. D\u00fc\u015f\u00fcnen adam metaforunu mizahi bir \u015fekilde ele alan bu reklamda AVM&#8217;nin ortas\u0131nda d\u00fc\u015f\u00fcnen bir adam g\u00f6r\u00fcyoruz. Adam yapt\u0131\u011f\u0131 ve yapaca\u011f\u0131 harcamalar\u0131 o kadar \u00e7ok d\u00fc\u015f\u00fcn\u00fcyor ki kendisini donmu\u015f bir d\u00fc\u015f\u00fcnen adam portresinde g\u00f6r\u00fcrken Axess kampanyas\u0131n\u0131 duyunca birden eski haline d\u00f6n\u00fcyor. Y\u0131lba\u015f\u0131 al\u0131\u015fveri\u015flerinde 600 TL\u2019ye varan chip-para kazanma f\u0131rsat\u0131n\u0131n vurguland\u0131\u011f\u0131 reklam filminde \u201c<em><strong>Axessliler Yeni Y\u0131lda da \u0130yi Ya\u015f\u0131yor.<\/strong>\u201d <\/em>c\u00fcmlesi ile banka, m\u00fc\u015fterilerinin ayr\u0131cal\u0131kl\u0131 konumunu g\u00f6steriyor.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"600 TL\u2019ye varan chip-para f\u0131rsat\u0131yla yeni y\u0131lda da iyi ya\u015fa!\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/Mid0Ni-95jQ?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">    Krispy Kreme T\u00fcrkiye&#8217;deki ilk reklam filmini <strong>Libert\u00e9 \u0130stanbul<\/strong>&#8216;a emanet ederken reklam\u0131n y\u00f6netmen koltu\u011funda ise <strong>Mustafa Kotan <\/strong>oturuyor. Reklamda y\u0131lba\u015f\u0131 kutlamak i\u00e7in bir grup arkada\u015f toplan\u0131rken olmazsa olmaz y\u0131lba\u015f\u0131 hediyelerini de yanlar\u0131nda g\u00f6t\u00fcr\u00fcyorlar ama unuttuklar\u0131 bir \u015fey var&#8230; D\u0131\u015f sesin &#8220;Y\u0131l olmu\u015f 2023. Art\u0131k bunu yemezler!&#8221; c\u00fcmlesiyle son ana kadar giden b\u00fct\u00fcn hediyelerin kli\u015felerden ibaret oldu\u011funu g\u00f6r\u00fcyoruz. Eve gelen son ki\u015fi ise elinde <strong>Krispy Kreme y\u0131lba\u015f\u0131 donatlar\u0131yla<\/strong> kap\u0131da g\u00f6r\u00fcn\u00fcyor. Kap\u0131y\u0131 a\u00e7an ev sahibi Krispy Kreme kutusunu g\u00f6rmesiyle heyecanlanarak arkada\u015f\u0131n\u0131 kap\u0131da b\u0131rak\u0131p kutuyla i\u00e7eri gidiyor. Reklam, d\u0131\u015f sesin <strong><em>&#8220;\u0130\u015fte Bunu Yerler!&#8221;<\/em><\/strong> slogan\u0131yla devam ederken partiye kat\u0131lan misafirler Krispy Kreme&#8217;in tad\u0131n\u0131 \u00e7\u0131kar\u0131yor.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Krispy Kreme - \u0130\u015fte bunu yerler!\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/ZhqdDnzBlMY?start=2&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>    Jung von Matt DONAU<\/strong> reklam ajans\u0131 taraf\u0131ndan <strong>Gerd Schulte D\u00f6inghaus<\/strong> imzas\u0131yla haz\u0131rlanan Erste Bank&#8217;\u0131n &#8220;<strong><em>#believeinchristmas&#8221; <\/em><\/strong>temal\u0131 reklam\u0131nda hepimizin ya\u015fad\u0131\u011f\u0131 enerji krizi ele al\u0131n\u0131yor. \u00d6ncelikle k\u00f6ydeki gizemli bir fig\u00fcr\u00fcn Noel\u2019i herkes i\u00e7in mahvetmeye \u00e7al\u0131\u015ft\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. K\u00f6ydeki elektrik kablolar\u0131n\u0131 gizlice kesen k\u00f6t\u00fc ruhlu karakter k\u00f6yl\u00fcleri enerji kriziyle kar\u015f\u0131 kar\u015f\u0131ya b\u0131rak\u0131yor. Fakat k\u00f6yl\u00fcler, bu k\u00f6t\u00fc karakterin ne\u015felerini bozmas\u0131na izin vermeyerek Noel\u2019i kutlamaya karar veriyorlar. Elektrik olmasa bile daha s\u0131k\u0131 giyinerek yakt\u0131klar\u0131 mumlarla kutlamalar\u0131n\u0131 yapan k\u00f6yl\u00fcleri g\u00f6ren k\u00f6t\u00fc karakter ise amac\u0131na ula\u015fam\u0131yor. Reklam filmi, Noel\u2019in her zaman birlik ve sevgi kutlamas\u0131 oldu\u011funu a\u00e7\u0131k\u00e7a ortaya koyuyor. As\u0131l mesaj ise \u2018\u2019Beraberlik, hi\u00e7 kimsenin. Ve hi\u00e7bir \u015feyin Noel sevincini bizden alamamas\u0131n\u0131 sa\u011flar!\u2019\u2019<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Erste Christmas Ad 2022: #believeinchristmas\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/-BS9PJhMq6E?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">  Boyner&#8217;in <strong>VMLY&amp;R \u0130stanbul<\/strong> imzal\u0131 <em>\u201c<strong>Yeni Y\u0131la Anormal Haz\u0131r\u0131z!<\/strong>\u201d <\/em>ba\u015fl\u0131kl\u0131 reklam filminin y\u00f6netmen koltu\u011funda <strong>Onur Da\u011f <\/strong>oturuyor. Kap\u0131 d\u00fcrb\u00fcn\u00fc olarak g\u00f6rd\u00fc\u011f\u00fcm\u00fcz fish eye kameradan ba\u015flayarak k\u0131pk\u0131rm\u0131z\u0131 bir koridora ge\u00e7en g\u00f6r\u00fcnt\u00fcde birka\u00e7 ki\u015fi, ellerinde Boyner markal\u0131 hediye paketlerini tutarak yeni y\u0131l\u0131n kap\u0131s\u0131n\u0131 \u00e7al\u0131yorlar. Asans\u00f6r\u00fcn durdu\u011fu s\u0131rada kat say\u0131s\u0131n\u0131n 2022\u2019den 2023\u2019e ge\u00e7mesi de ince d\u00fc\u015f\u00fcn\u00fclm\u00fc\u015f bir detayken konsept ve renklerle de y\u0131lba\u015f\u0131 ruhu reklamla b\u00fct\u00fcnle\u015fmi\u015f g\u00f6z\u00fck\u00fcyor.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Yeni Y\u0131la Anormal Haz\u0131r\u0131z!\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/kWB7bS9lHOg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   <strong>Rabarba <\/strong>imzal\u0131 <strong>&#8220;CardFinans&#8217;tan Y\u0131lba\u015f\u0131 Kampanyas\u0131!&#8221;<\/strong>&nbsp;reklam filminin y\u00f6netmen koltu\u011funda <strong>Koray A\u011fz\u0131ya\u011fl\u0131<\/strong>&nbsp;oturuyor. Reklamda sevdiklerine y\u0131lba\u015f\u0131 hediyeleri alan marka y\u00fcz\u00fc Asl\u0131 Enver, CardFinans\u2019\u0131n dijital zekas\u0131 Q\u2019yu da hediye al\u0131rken unutmuyor. Enver&#8217;in bu jestine, Q da kar\u015f\u0131l\u0131ks\u0131z kalmay\u0131p  reklam filminin odak noktas\u0131n\u0131 a\u00e7\u0131kl\u0131yor ve y\u0131lba\u015f\u0131 al\u0131\u015fveri\u015flerinde 300 TL\u2019ye varan parapuan hediye kampanyas\u0131n\u0131n haberini veriyor.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CardFinans\u2019tan Y\u0131lba\u015f\u0131 Kampanyas\u0131!\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/1aiPHHqBDSo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   <strong>Havas London<\/strong> ve y\u00f6netmen <strong>Danny Kleinman<\/strong> imzas\u0131yla haz\u0131rlanan reklam filminin ITV1\u2019de 4 Kas\u0131m cuma g\u00fcn\u00fc Coronation Caddesi\u2019nde pr\u00f6miyeri yap\u0131lm\u0131\u015ft\u0131. G\u00f6rsel efektler kullan\u0131larak haz\u0131rlanan reklam filminde Elf Buddy, Asda\u2019n\u0131n yeni \u00e7al\u0131\u015fan\u0131 oluyor. M\u00fczik ve efektlerle bizi ge\u00e7mi\u015fe g\u00f6t\u00fcren bu reklam filminde Elf filminin ba\u015frol\u00fc Will Ferrel&#8217;i g\u00f6rmek izleyenleri daha da heyecanland\u0131r\u0131yor. S\u00fcpermarkette i\u015f f\u0131rsat\u0131 yakalayan Elf&#8217;imizin g\u00fcn i\u00e7indeki maceralar\u0131na tan\u0131k olurken reklam\u0131n sonlar\u0131na do\u011fru t\u00fcm marketi s\u00fcsleyerek y\u0131lba\u015f\u0131 ruhunu ya\u015fatt\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.youtube.com\/watch?v=KnW1TWqAXYs\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">    Garanti BBVA &#8216;n\u0131n <strong>Alametholistic<\/strong> taraf\u0131ndan haz\u0131rlanan &#8220;Yeni Y\u0131l Kredisi&#8221; temal\u0131 reklam\u0131nda bir \u00e7iftin b\u00fct\u00fcn ihtiya\u00e7lar\u0131n\u0131 b\u00fcy\u00fck bir mutlulukla kar\u015f\u0131lad\u0131\u011f\u0131n\u0131 g\u00f6r\u00fcyoruz. Banka yeni y\u0131lda ihtiya\u00e7 duyulabilecek her \u015fey i\u00e7in rahat rahat yetecek kredi imkan\u0131n\u0131 \u00e7al\u0131\u015fana, emekliye ve esnafa tan\u0131t\u0131yor. <\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Yeni Y\u0131l Kredisi Garanti BBVA\u2019da!\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/ccWblvdR2S0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   <strong>Warner Bros. <\/strong>ve<strong> Flux Animation Studios<\/strong> taraf\u0131ndan,<strong> Disney UK ve Make-A-Wish<\/strong> i\u015fbirli\u011fiyle 2020 y\u0131l\u0131nda haz\u0131rlanan <strong>&#8220;Ailemizden Sizinkine&#8221; <\/strong>temal\u0131 y\u0131lba\u015f\u0131 sosyal sorumluluk projelerinin 3. ve son animasyon reklam\u0131 olan <strong><em>&#8220;The Gift&#8221; <\/em><\/strong>seslendirmesini <strong>Jessica Darrow<\/strong> \u00fcstleniyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   Serinin k\u0131sa film tad\u0131ndaki son reklam\u0131nda Ella&#8217;n\u0131n g\u00f6z\u00fcnden karde\u015flik ba\u011flar\u0131n\u0131n ne kadar g\u00fc\u00e7l\u00fc ve \u00f6nemli oldu\u011funu g\u00f6r\u00fcyoruz. K\u00fc\u00e7\u00fck karde\u015finin do\u011fumundan \u00f6nce annesiyle olan an\u0131lar\u0131 bir \u015fekilde b\u00f6l\u00fcn\u00fcyorken Ella bunlara kar\u015f\u0131 fazlas\u0131yla \u00fczg\u00fcn. Max, karde\u015finin \u00fczg\u00fcn haline dayanamay\u0131p ona k\u00fc\u00e7\u00fckl\u00fc\u011f\u00fcnde rahat uyuyabilmesi i\u00e7in verdi\u011fi parlayan Mickey Mouse oyunca\u011f\u0131n\u0131 tekrar veriyor. Yeni do\u011fan karde\u015fini g\u00f6ren Ella her ne kadar tepkili bir \u015fekilde yakla\u015fmaya \u00e7al\u0131\u015fsa da karde\u015flik duygular\u0131 a\u011f\u0131r bas\u0131yor ve abisinin ona verdi\u011fi oyunca\u011f\u0131n\u0131 k\u00fc\u00e7\u00fck karde\u015fiyle payla\u015f\u0131yor. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   \u0130nce ince i\u015flenmi\u015f bu reklamda, moda tasar\u0131mc\u0131s\u0131 olmak isteyen Sienna k\u00f6pek Sanka i\u00e7in ceket tasarlarken, Marvel hayran\u0131 Davide ve Mickey Mouse&#8217;la tan\u0131\u015fmak isteyen Amelia i\u00e7in de \u00e7e\u015fitli noktalara paskalya yumurtalar\u0131 ve Mickey Mouse&#8217;a yer verildi. Disney bu reklamda, <strong>Make-A-Wish<\/strong>&#8216;e 100 bin dolara kadar ba\u011f\u0131\u015f yapan herkesin ba\u011f\u0131\u015f miktar\u0131 kadar ba\u011f\u0131\u015f yapaca\u011f\u0131n\u0131 a\u00e7\u0131klayarak sosyal sorumluluk projesini daha ileri bir boyuta ta\u015f\u0131d\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"THE GIFT | Disney Christmas Advert 2022 | Disney UK\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/v5l0XINFQao?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   <strong>Rafineri <\/strong>taraf\u0131ndan haz\u0131rlanan Turkcell\u2019in reklam filminde ise Do\u011fu Demirkol yer al\u0131yor. Ailesine y\u0131lba\u015f\u0131 hediyeleri al\u0131rken kendine de fazlas\u0131yla yeni y\u0131l hediyesi alan Do\u011fu Demirkol\u2019un &#8220;Sar\u0131 G\u00fcnler&#8221; kampanyas\u0131ndan yararland\u0131\u011f\u0131 mizahi bir bi\u00e7imde aktar\u0131l\u0131yor. Yeni y\u0131l hediyesi Turkcell ma\u011fazalar\u0131ndan al\u0131n\u0131r diyerek hedef kitleye mesajlar\u0131n\u0131 duyuruyorlar. <\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Yeni y\u0131l hediyesi Turkcell ma\u011fazalar\u0131ndan al\u0131n\u0131r!\" width=\"1290\" height=\"726\" src=\"https:\/\/www.youtube.com\/embed\/7J4sOnh58ic?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   Amazon&#8217;un &#8220;<em><strong>Joy Is Made | Amazon Holiday Ad<\/strong><\/em>&#8221; reklam\u0131<em> <\/em><strong>Lucky Generals<\/strong> ajans\u0131 ve <strong>Academy Awards<\/strong> \u00f6d\u00fcll\u00fc y\u00f6netmen, senarist ve oyuncu <strong>Taika Waititi<\/strong> taraf\u0131ndan hayata ge\u00e7irilirdi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   Reklamda kar k\u00fcresine b\u00fcy\u00fck bir sevgiyle ba\u011fl\u0131 k\u00fc\u00e7\u00fck k\u0131z\u0131 ve babas\u0131n\u0131 g\u00f6r\u00fcyoruz. Kar k\u00fcresi ve k\u0131z\u0131n\u0131n aras\u0131ndaki ba\u011f\u0131 g\u00f6ren baba, Noel&#8217;de ona bir s\u00fcrpriz haz\u0131rlamak istiyor ve \u00f6nce <strong>Amazon<\/strong>&#8216;dan ka\u011f\u0131t \u00f6\u011f\u00fct\u00fcc\u00fc sipari\u015fi veriyor. Sipari\u015f teslim edilmeden \u00f6nce s\u00fcrprizini tamamlayabilmek i\u00e7in kom\u015fular\u0131ndan \u00e7am a\u011fac\u0131, vantilat\u00f6r ve gazete ka\u011f\u0131tlar\u0131 alan baban\u0131n bah\u00e7elerinde bulunan seray\u0131 k\u00fc\u00e7\u00fck k\u0131z\u0131 i\u00e7in kar k\u00fcresi haline getirdi\u011fini g\u00f6r\u00fcyoruz.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">   Amazon AB Pazarlama Genel M\u00fcd\u00fcr\u00fc Ed Smith <strong><em>&#8220;S\u0131kl\u0131kla Amazon m\u00fc\u015fterilerinin yarat\u0131c\u0131 ruhundan ilham al\u0131yoruz. Tatillerde c\u00f6mertlik ve payla\u015fmaya farkl\u0131 bir bak\u0131\u015f a\u00e7\u0131s\u0131yla bakarak sevdi\u011finiz biri i\u00e7in \u00f6zel bir \u015fey yapmaktan ald\u0131\u011f\u0131n\u0131z keyifle bir hikaye anlatmak istedik. Bu sevincin olu\u015fmas\u0131nda k\u00fc\u00e7\u00fck bir katk\u0131m\u0131z oldu\u011fu i\u00e7in mutluyuz ama hikayedeki as\u0131l kahraman bir baban\u0131n \u00e7ocu\u011funa olan sevgisi.&#8221;<\/em><\/strong> c\u00fcmleleriyle reklama gelen yorumlara y\u00f6nelik a\u00e7\u0131klamalarda bulundu.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/www.youtube.com\/watch?v=jQWLKhhWBTs&#038;feature=emb_title\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">   <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/iaureklam.files.wordpress.com\/2022\/12\/blog-yazimiz-yayinda.jpg?w=1024\" alt=\"\" class=\"wp-image-2070\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Haz\u0131rlayanlar:<\/strong> Irmak \u0130lkiz, Aleyna Uluer, Funda Yakupo\u011flu <\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Her y\u0131l birbirinden farkl\u0131, birbirinden renkli, \u00e7izgilerin d\u0131\u015f\u0131na \u00f6zg\u00fcrce \u00e7\u0131k\u0131labilen reklamlar\u0131 g\u00f6rd\u00fc\u011f\u00fcm\u00fcz &#8220;Yeni Y\u0131l&#8221; geldi \u00e7att\u0131! Hem \u00fclkemizde hem globalde yay\u0131nlanan 10 farkl\u0131 reklam filmini sizler i\u00e7in inceledik. So\u011fuk k\u0131\u015f g\u00fcnlerinde i\u00e7inizi \u0131s\u0131tacak i\u00e7eceklerinizi haz\u0131rlad\u0131ysan\u0131z reklam filmlerimize ge\u00e7elim! Keyifli okumalar ve iyi y\u0131llar dileriz&#8230; \u0130lk reklam filmimiz G\u00fclse Birsel\u2019in yer ald\u0131\u011f\u0131 &#8220;Axess-600 TL\u2019ye Varan Chip-para [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_gspb_post_css":"","_uag_custom_page_level_css":"","footnotes":""},"categories":[21],"tags":[36,38,40,42,44,46],"class_list":["post-2022","post","type-post","status-publish","format-standard","hentry","category-genel-tr","tag-iaureklam","tag-iaureklam-atolyesi","tag-iaureklamatolyesi","tag-yeni-yil","tag-yeniyil","tag-yilbasi"],"blocksy_meta":[],"featured_image_urls":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","trp-custom-language-flag":""},"post_excerpt_stackable":"<p>Her y\u0131l birbirinden farkl\u0131, birbirinden renkli, \u00e7izgilerin d\u0131\u015f\u0131na \u00f6zg\u00fcrce \u00e7\u0131k\u0131labilen reklamlar\u0131 g\u00f6rd\u00fc\u011f\u00fcm\u00fcz &#8220;Yeni Y\u0131l&#8221; geldi \u00e7att\u0131! Hem \u00fclkemizde hem globalde yay\u0131nlanan 10 farkl\u0131 reklam filmini sizler i\u00e7in inceledik. So\u011fuk k\u0131\u015f g\u00fcnlerinde i\u00e7inizi \u0131s\u0131tacak i\u00e7eceklerinizi haz\u0131rlad\u0131ysan\u0131z reklam filmlerimize ge\u00e7elim! Keyifli okumalar ve iyi y\u0131llar dileriz&#8230; \u0130lk reklam filmimiz G\u00fclse Birsel\u2019in yer ald\u0131\u011f\u0131 &#8220;Axess-600 TL\u2019ye Varan Chip-para F\u0131rsat\u0131yla Yeni Y\u0131lda da \u0130yi Ya\u015fa!&#8221; TBWA\/\u0130stanbul reklam ajans\u0131 taraf\u0131ndan haz\u0131rlan\u0131rken y\u00f6netmen koltu\u011funda ise Tolga Kara\u00e7elik&#8216;i g\u00f6r\u00fcyoruz. G\u00fclse Birsel, markayla \u00f6zde\u015fle\u015fen sar\u0131 ve siyah renklerdeki k\u0131yafetleriyle ekranda yerini al\u0131yor. D\u00fc\u015f\u00fcnen adam metaforunu mizahi bir \u015fekilde ele alan bu reklamda AVM&#8217;nin ortas\u0131nda d\u00fc\u015f\u00fcnen bir adam g\u00f6r\u00fcyoruz.&hellip;<\/p>\n","category_list":"<a href=\"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/category\/genel-tr\/\" rel=\"category tag\">Genel<\/a>","author_info":{"name":"Ahmet BULDUR","url":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/author\/ahmetbuldur\/"},"comments_num":"0 comments","uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"Ahmet BULDUR","author_link":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/author\/ahmetbuldur\/"},"uagb_comment_info":57,"uagb_excerpt":"Her y\u0131l birbirinden farkl\u0131, birbirinden renkli, \u00e7izgilerin d\u0131\u015f\u0131na \u00f6zg\u00fcrce \u00e7\u0131k\u0131labilen reklamlar\u0131 g\u00f6rd\u00fc\u011f\u00fcm\u00fcz &#8220;Yeni Y\u0131l&#8221; geldi \u00e7att\u0131! Hem \u00fclkemizde hem globalde yay\u0131nlanan 10 farkl\u0131 reklam filmini sizler i\u00e7in inceledik. So\u011fuk k\u0131\u015f g\u00fcnlerinde i\u00e7inizi \u0131s\u0131tacak i\u00e7eceklerinizi haz\u0131rlad\u0131ysan\u0131z reklam filmlerimize ge\u00e7elim! Keyifli okumalar ve iyi y\u0131llar dileriz... \u0130lk reklam filmimiz G\u00fclse Birsel\u2019in yer ald\u0131\u011f\u0131 &#8220;Axess-600 TL\u2019ye Varan Chip-para&hellip;","_links":{"self":[{"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/posts\/2022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/comments?post=2022"}],"version-history":[{"count":0,"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/posts\/2022\/revisions"}],"wp:attachment":[{"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/media?parent=2022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/categories?post=2022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reklamatolyesi.aydin.edu.tr\/ro\/wp-json\/wp\/v2\/tags?post=2022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}